The KSQD-FM logo
(Kevin Painchaud / Lookout Santa Cruz)
City Life

K-Squid turns it up for summer on strength of new signal

Beginning June 21, Santa Cruz’s KSQD 90.7 FM will be beaming into radios as far away as Carmel and perhaps tripling its audience after a successful fundraising campaign enabled the station to buy additional licenses.

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Congratulations to our friends at K-Squid, KSQD 90.7 FM, for a red-letter day in their history coming up. On June 21, the first day of summer will also be the first day of KSQD’s powerful new signal that will boost the station’s programming to reach just about every corner of the Monterey Bay area in Santa Cruz, San Benito and Monterey counties.

The station’s fundraising campaign to expand resulted in its purchase of two more radio licenses in the region, resulting in what could be a tripling of its original audience. The means K-Squid will soon reach a potential audience of 645,000 people, from Santa Cruz all the way to Salinas and Carmel. And, of course, the station is airing live as well on

A map shows KSQD-FM's current range and how its listening area will expand when news transmitters come online