Michael Schrantz
Membership Growth Manager
Michael comes to Lookout Local with years of experience in roles across news organizations, from local to regional and national brands.
A graduate of the University of Missouri’s School of Journalism, Michael entered the industry as a copy editor and reporter in local newsrooms in Alaska and Colorado. That started a gradual transition, shifting his curiosity first toward newsrooms’ challenges then the problems faced by news organizations.
After stints in digital, audience and marketing and product roles, Michael is thrilled to join the Lookout team as the organization prepares to scale up its efforts to make local news a vital habit and better serve its communities.
“I believe Lookout is poised and ready to meet the moment for local news,” Michael said. “The central thesis and mission is evergreen while its successes and experience are incredibly timely for this moment of transition where something must fill the void left in communities as once-healthy news outlets see their ambitions diminished.”