Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
Capitola & Soquel
Carmageddon: Santa Cruz City Council eyes updates to active transportation plan; Bike Santa Cruz County annual survey
The Santa Cruz City Council will vote on whether to approve this year’s updates to the city’s active transportation plan, a guide for implementing projects, policies and initiatives that promote and improve walking, biking and mass transit.
Capitola automatically renews contract with Flock; anti-surveillance organizers see ‘long road ahead’
Capitola’s contract with Flock Safety for automated license-plate readers in the city will continue for another 24 months. Meanwhile, members of grassroots group Get The Flock Out say they’ll continue to let police and elected officials in Capitola and Watsonville, which also has a deal with Flock, know about their concerns with the Atlanta-based company.
Delay is driving Santa Cruz County’s housing crisis deeper
Santa Cruz County is falling far behind its housing goals, with most jurisdictions on pace to meet barely half their targets – or less, write housing advocates Rafa Sonnenfeld and Janine Roeth. The problem, they write, isn’t a lack of planning; it’s that high costs, fees and delays make building financially unworkable. Proven solutions such as faster approvals and lower barriers are already on the table, but action keeps getting pushed years into the future. Every delay deepens the shortage, drives up prices and pushes more residents out, they write.
Best of Santa Cruz County arts & food events this weekend, April 23-26
With the weekend nearly here, check out things to do around Santa Cruz County with a recommendation from Lily Belli and a specially curated list from Lookout’s BOLO events calendar.
This week in Santa Cruz County business: Graniterock facing lawsuit over Pajaro River; housing development at former Outdoor World site moves forward
In her weekly look at local business, Jessica M. Pasko reports on a lawsuit filed by environmental groups against Watsonville’s Graniterock, development continuing in downtown Santa Cruz and plenty more names, numbers and dates to know.
Santa Cruz County business filings: Week of April 21
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
Monday evening traffic: Crash on Hwy 1 at Morrissey; lane closures on Hwy 1, 152, 129
Monday traffic trouble spots in and around Santa Cruz County.
Carmageddon: Capitola won’t rebuild Grand Avenue pathway; free Metro fares for Earth Day
The Capitola City Council will not relocate the eroded Grand Avenue pathway on Depot Hill, opting instead to look at minor improvements to the area to maintain public access.
Leftover meals, low prices, less waste: Why some Santa Cruz County restaurants are turning to Too Good To Go
A small but growing number of Santa Cruz County restaurants and grocery stores are using the Too Good To Go app to sell leftover food in discounted “surprise bags,” helping reduce waste while recouping some costs. Customers trade choice for steep savings, and businesses say the program not only keeps food out of landfills but can also bring in new patrons.

