The planned overhaul along Front Street might seem like one of the first steps toward an unrecognizable downtown Santa Cruz, but some reminders of today will remain. More Music, Sherwin-Williams Paints and the narrow building acting as home of the Santa Cruz Fellowship of Alcoholics Anonymous, directly adjacent to the former locations of India Joze and The 418 Project, are staying right where they are. But if these businesses do move elsewhere in the future, what does that mean for the land they currently occupy?
Six Blocks
A Lookout series at development happening around Front Street in downtown Santa Cruz.
SC Community Credit Union finds new downtown home as Cruz Hotel project faces new challenges
Following a saga of planning, moving and controversy, Santa Cruz Community Credit Union has found a new home in downtown Santa Cruz. Focused on serving underserved community members, its new River Street office — to be occupied next year — answers members’ concerns about access. At the same, the Cruz Hotel, which would be built on the parcel currently occupied by the credit union, could be challenged by upcoming Santa Cruz city ballot Measure O.
Six Blocks: Downtown redo aims for 1,000s of new residents, 6 multistory buildings — and revived riverfront
You can see the big new building fast rising at Front and Laurel in downtown Santa Cruz. That’s just the first wave of massive redevelopment that will change a big swath of downtown — and heralds even more high-density development to come. Take a tour of the vision that is fast becoming reality.

