Keeping a pulse on Santa Cruz County’s economy and business community.
THIS WEEK IN SANTA CRUZ COUNTY BUSINESS
A new weekly roundup of news and notes from the business community written by Jessica M. Pasko.
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A weekday morning email roundup of top headlines, events and features, and all the things that Santa Cruzans need to know for their day.
MORE BUSINESS NEWS
This week in Santa Cruz County business: Paystand branches into AI agents; court hearing for former Scotts Valley executive; Barilla snaps up Goodles
In this week’s survey of local business, Jessica M. Pasko reports on the rollout of a new AI tool for Santa Cruz-based fintech company Paystand, notes a court date for a…
Santa Cruz County business filings: Week of Sept. 8
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
UPCOMING EVENTS
Barilla buys Goodles, the Santa Cruz mac and cheese brand making ‘noodles, gooder’
Gooder Foods, the maker of Goodles, agreed to be purchased by Barilla, the world’s largest pasta producer, the companies announced Thursday.
Santa Cruz County business filings: Week of Sept. 1
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
If nobody goes to downtown Santa Cruz, who are all these people?
Downtown Santa Cruz isn’t empty — and both the numbers and the visuals prove it, writes Matt Huffaker, the city manager. New businesses are opening, vacancies are falling and millions of…
Science, the sea and gin: Meet Fathom Spirits, Watsonville’s newest distillery
Two ocean scientists turned a pandemic-era gin hobby into Fathom Spirits, a Watsonville craft distillery making small-batch gins infused with Santa Cruz-inspired botanicals. Founders Elisha Wood-Charlson and Chad Kecy plan to…
Santa Cruz County business filings: Week of Aug. 25
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
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