Santa Cruz County business filings: Week of Oct. 21

Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.

Here is what’s new in local business recently.

New businesses

EXPRESSIONS ACADEMY was registered at 6643 East Zayante Rd., Felton, by Karriyma Pekary as an individual business on Oct. 14.
BLUE YARROW BODYWORK was registered at 1289 Warren Dr., Santa Cruz, by Nicole Tarantino as an individual business on Oct. 14.
HARBOR CONDO RENTALS was registered at 260 Lake Ave., Santa Cruz, Robin T Hart as a general partnership on Oct. 14.
HD ELECTRIC 831 was registered at 100 Paloma Way, Watsonville, by Daniel Lopez-Villa as an individual business on Oct. 15.
TACOS EL FRIJOLITO was registered at 1058 S Green Valley Rd., Watsonville, by Sergio Carrera as an individual business on Oct. 15.
BRIGHT HOUSE WINDOWS & DOORS HANDYMAN was registered at 115 D Coral St., Santa Cruz, by Claudio Gamboa Silvia as an individual business on Oct. 15.
BOTTED IN BOND, BOTTLED IN BOND AT THE SANTA CRUZ HOTEL, SANTA CRUZ HOTEL, THE SANTA CRUZ HOTEL, THE SANTA CRUZ HOTEL BAR was registered at 200 Locust St., Santa Cruz, by Santa Cruz Hotel, LLC as a limited liability company on Oct. 15.
THE COZY COMPANION was registered at 710 Brewington Ave. Unit B, Watsonville, Olivia Lauren Sanderson as an individual business on Oct. 15.
FUJI FIRM was registered at 202 Thomas Terrace, Scotts Valley, by Jared Fujishin as an individual business on Oct. 16.
NURTURING HEARTS CHILD, INDIVIDUAL AND FAMILY THERAPY was registered at 61 Winding Ct., Watsonville, by Nurturing Hearts Therapy, Inc as a corporation on Oct. 16.
POGONIP PARK PROJECT was registered at 304 Dakota Ave., Santa Cruz, by Isaac Weintraub as an individual business on Oct. 16.
HIGH BEAM TV, JACK WAGON AGENCY, SANTA CRUZ BOARD SHOP, SANTA CRUZ SURF OUTLET, SANTA CRUZ SURF SHOP, SANTA CRUZ SURF SHOP INC., SC BOARD SHOP was registered at 144 Alta Verdi, Aptos, by Santa Cruz Surf Shop, Inc. as a corporation on Oct. 16.
KEELEY COASTAL HOMES was registered at 111 Calcita Drive, Santa Cruz, by Keeley Coastal Homes, LLC as a limited liability company on Oct. 17.
WESTERN FISHES was registered at 845 Highland Ave., Santa Cruz, by Stewart Bowman Reid as an individual business on Oct. 17.
CENTENNIAL ASPHALT was registered at 585 W Beach St., Attn Legal, Watsonville, by Centennial Asphalt Company as a corporation on Oct. 6.
APEX DEVELOPMENT was registered at 1500 Green Valley Rd., Watsonville, by James Pimentel as an individual business on Oct. 6.
SNO WHITE DRIVE IN was registered at 223 State Park Dr., Aptos, Kosal Ky as a co-partnership on Oct. 6.
SOLACE SALON was registered at 9099 Soquel Dr. #7, Aptos, by Gabriel M Perez Jr. as an individual business on Oct. 6.
ZAY’S YARD CARE was registered at 123 Seaside St., Santa Cruz, by Isaiah Jason Forbes as an individual business on Oct. 6.
ORCA’S PIZZA was registered at 1855 41st Ave. R10, Capitola, by Orca’s Ventures LLC as a limited liability company on Oct. 7.
BOULANGERIE BUTTERY, BOULANGERIE GOLDEN SHEAF, BOULANGERIE SOLIGNAC was registered at 125 Hangar Way, Ste 230, Watsonville, by The Buttery Inc as a corporation on Oct. 7.
ECO CLEANING COLLECTIVE was registered at 2908 A Freedom Blvd., Watsonville, by Betty Service LLC as a limited liability company on Oct. 7.
CENTRAL CARE HOSPICE SERVICES was registered at 734 E. Lake Avenue, Suite 10, Watsonville, by Central Care Hospice Services LLC as a limited liability company on Oct. 8.
INDEPENDENT SENIOR FIDUCIARY SERVICES was registered at 275 Lake Ave. #b, Santa Cruz, by Laura Lynn Rabb-Jancola as an individual business on Oct. 8.
FLORES FLOORS was registered at 145 Fuchsia Ct., Freedom, by Maria Del Toro Flores as a business operated by a married couple on Oct. 9.
ROOT & LINEN STUDIO was registered at 600 Park Ave. Apt 3c, Capitola, by Root & Linen Studio LLC as a limited liability company on Oct. 9.
CERTPRO SERVICES, SFG24 HOLDINGS was registered at 300 Plum St. #3, Capitola, by Robert Cleveland Cole as an individual business on Oct. 9.
ABOUT BUILDS CONSTRUCTION was registered at 1520 Harper St., Santa Cruz, by Brian Kimmel as an individual business on Oct. 9.
FIELD BUILT MEDIA was registered at 5340 Glen Haven Rd,. Soquel, by Shawn Patrick Mcvey as an individual business on Oct. 9.
GREEN FOLIAGE was registered at 25 Dolores Ave., Apt. 19, Watsonville, by Josue Daniel Lopez as an individual business on Oct. 9.
HARMONY CONSTRUCTION was registered at 155 Stephen Rd., Apt B, Aptos, by Robert Colin Bartley Moren as an individual business on Oct. 9.
ARCMECH was registered at 465 Rancho Rio Ave., Ben Lomond, by Scott Evan Price as an individual business on Oct. 9.
ZEO was registered at 2751 Mattison Lane, Santa Cruz, by Zeo Platforms Inc as a corporation on Oct. 9.
VIVIR ACUPUNCTURE was registered at 54 Browns Valley Rd., Corralitos, by Katie M Tobiska as an individual business on Oct. 10.