Bartenders from across Santa Cruz County packed Venus Spirits’ Westside tasting room for a raucous, holiday-themed bartending competition that mixed creative cocktails, speed challenges and theatrics, drawing support from an industry crowd.
Local Business
This week in Santa Cruz County business: County ranked in GoFundMe’s top 10 for donations; investors snapping up local homes
An annual report from crowdfunding and fundraising platform GoFundMe spotlights big generosity from our small county, Jessica M. Pasko reports in her weekly look at local business. She’s also got news on real estate trends, dates, names and numbers to know and more.
Lily Belli on Food: S.J. chain bringing Midtown brunch to downtown Santa Cruz; gluten-free Switch Bakery sets January café opening
The Breakfast Club at Midtown is set to take over the former Alderwood Pacific spot in downtown Santa Cruz, while a few blocks away, gluten-free farmers market standby Switch Bakery will open in the former Café Limelight early next month.
Santa Cruz County business filings: Week of Dec. 16
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
Eaters Digest: Ube Overnight Oats at Cat & Cloud
A stop at Cat & Cloud’s Westside Santa Cruz café leads to a delicious breakfast discovery for Lily Belli, whose Friday newsletter also includes event recommendations for the weekend and beyond and food & drink stories you might’ve missed.
Best of Santa Cruz County food & drink events, Dec. 12-18
Lookout food & drink correspondent Lily Belli highlights top events happening around Santa Cruz County this weekend and into next week, plus more listings from Lookout’s BOLO events calendar.
Drop in whale entanglements fuels optimism that Dungeness crab season can open Jan. 1
State wildlife officials are flying the California coast this week, counting humpback and blue whales to determine whether the commercial Dungeness crab season can safely open on Jan. 1 or should be delayed to protect whales.
Riding high on ‘Shark Tank’ success, Santa Cruz-based Surf Skull aims to make safety fashion-forward
Head and neck injuries are one of the most common and potentially serious injuries for surfers, and yet helmet use remains relatively rare. That’s what the team behind Surf Skull hopes to change with their take on a surf helmet that pairs function with fashion.
This week in Santa Cruz County business: Surf Skull’s new take on a surf helmet; considering The Catalyst; latest tourism stats
Jessica M. Pasko dives into the story behind the surf helmet a Santa Cruz company pitched on a recent episode of “Shark Tank,” explores The Catalyst’s iconic status and highlights numbers, names and events to know on the local business scene.
Eaters Digest: Ocean ‘nachos’ at Home Away
Lily Belli heads to Soquel Village to sample the fare at the new offshoot of Home restaurant. Her Friday newsletter also includes food & drink event recommendations for the coming weekend and beyond and stories you might’ve missed.

