Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.

Here is what’s new in local business recently.

New businesses

  • BAHMAN SALON was registered at 1125 Soquel Ave. #A, Santa Cruz, by Bahman Salon LLC as a limited liability company on Jan. 5.
  • COASTAL HOME SERVICES was registered at 3704 Vienna Dr., Aptos, by Daniel Robert Laughlin as an individual business on Jan. 5.
  • SALLY CREATIONS was registered at 224 Pilkington Ave., Santa Cruz, by Sally Wood as an individual business on Jan. 5.
  • EVERYDAY MOTORSPORTS was registered at 410 12th Ave., Santa Cruz, by Robert Richard Wilson as an individual business on Jan. 5.
  • TAXPREP SYSTEMS was registered at 118 Brewington Ave., Ste. A, Watsonville, by Aloke Mukherjee as an individual business on Jan. 5.
  • INDEPENDENCE SQUARE HOUSING CORPORATION INC. was registered at 1355 Madison St., Watsonville, by A.c.o. N., Inc. as a corporation on Jan. 5.
  • 831 CLEANING SERVICES was registered at 1945 42nd Ave., #26, Capitola, by Fernando Ramos Flores as an individual business on Jan. 6.
  • SURF CITY BARBERSHOP was registered at 831 Front St., Santa Cruz, by Glen Michael Hanson as an individual business on Jan. 6.
  • MONTEREY BAY APPRAISALS, SHORELINE APPRAISERS was registered at 4530 Jewel St., Capitola, by Rumsey Group LLC as a limited liability company on Jan. 7.
  • SULLIVAN MANAGEMENT SERVICES was registered at 929 Paget Ave., Santa Cruz , by Tina Lynne Sullivan as an individual business on Jan. 7.
  • CREATING SPACE was registered at 150 Darwin St., Santa Cruz, by Alice Marie Crumrine as an individual business on Jan. 7.
  • GC WELLNESS, GROWTH & CHANGE INTEGRATED WELLNESS was registered at 5905 Soquel Dr., Suite 350, Soquel, by Greer, Christopher David, Trustee Of The Greer Family Trust on Jan. 8.
  • CALI COUTURE BOUTIQUE was registered at 4600 Soquel Dr., Soquel, by Itsel N. Gonzalez as an individual business on Jan. 8.
  • RANSONE HOUSELIFTING & FOUNDATION SERVICES was registered at 1045 17th Ave., Santa Cruz, by Ransone Construction, Inc. as a corporation on Jan. 9.
  • SANTA CRUZ MATCHA COMPANY was registered at 1430 42nd Ave. #1, Capitola, by William Locke-Paddon as an individual business on Jan. 9.
  • FAIRYTALE ENDINGS ENTERTAINMENT was registered at 3008 McGlenn Dr., Aptos, by Shannon Marie McDonough as an individual business on Jan. 9.
  • DOGGY TREASURES FUN LOVE was registered at 140 Pelton Ave., Santa Cruz, by Bicycles A Part Of Solutions LLC as a limited liability company on Jan. 9.
  • PACIFIC PALETTE CONCRETE PRODUCTS, SPARKLE GRAIN was registered at 241 Fern St., Santa Cruz, by Tom Ralston Concrete as a corporation on Jan. 9.
  • JOYFUL CRUISE was registered at 203 California Ave., Santa Cruz, by Eden Joy Bartlett as an individual business on Jan. 9.