Posted inArts & Entertainment

Oliver Tree fans return to Santa Cruz for Día de los Muertos tribute at singer’s gravesite

Fans traveled from across the West Coast to Santa Cruz’s Evergreen Cemetery for a Día de los Muertos tribute to hometown musician Oliver Tree, who died in a helicopter crash in Brazil in June. The gathering also offered a glimpse into his enduring legacy, with his family revealing plans for a substantial archive of unreleased music, books, films and other creative projects, as well as a grant program for emerging artists.

Posted inPolitics & Policy

Santa Cruz mayoral candidates Chen Mills, Coonerty face campaign ad controversies just before Election Day

Campaign advertisements for both Ami Chen Mills and Ryan Coonerty received criticism on social media over the weekend. A volunteer-made Chen Mills poster was accused for being antisemetic, while a Coonerty poster on a fire truck in the closed area of Pacific Avenue on Halloween was criticized for using a city-owned vehicle for a political campaign, and for potentially blocking emergency services should they have needed to access the area.

Posted inBusiness & Technology

29 new businesses have opened in downtown Santa Cruz since 2025. Here’s why.

Downtown Santa Cruz has welcomed 29 new businesses since January 2025, with locally owned shops and restaurants helping revive a commercial district that struggled with nearly 40 empty storefronts post-pandemic. New housing, increased foot traffic and city programs designed to attract businesses are helping fuel the growth, with 11 more businesses on the horizon. 

Verify your email

We'll send a verification code to .

Sign up for newsletters

Get the best of Lookout Santa Cruz directly in your email inbox.

Sending to:

Gift this article