Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.

Here is what’s new in local business recently.

New businesses

  • Aaliyah’s Catering was registered at 24 Ford St., Apt. G, Watsonville, by Laura Terriquez Gonzalez as an individual business on Aug. 3.
  • MOUNTAIN MEDUSA DESIGNS was registered at 150 Taylor Rd., Ben Lomond, by Karen Michelle Oeh as an individual business on Aug. 3.
  • BAMBI’S WAG TAXI was registered at 3325 Gross Rd., Santa Cruz, by Kimberly Lynn Bambi Brenkwitz as an individual business on Aug. 3.
  • DAGNE & LACY was registered at 331 Martin Dr., Aptos, by Tracey Diane Brosig as a general partnership on Aug. 3.
  • SOCKSMITH ON THE WHARF was registered at 1515 Pacific Ave., Santa Cruz, by Socksmith Design, Inc. as a corporation on Aug. 4.
  • MAZA MADRE BREAD CO. was registered at 16 Richardson Ave., Freedom, by Maira Alondra Fernandez Nolaso as an individual business on Aug. 4.
  • FIREFISH GRILL, GILBERT’S GIFT SHOP, WOODIES CAFE was registered at 25 Municipal Wharf, Santa Cruz, by Mark Gilebrt Enterprises, Inc. as a limited liability company on Aug. 5.
  • TONI JULIAN INTERIOR DESIGN was registered at 3929 Mainsail Place, Soquel, by Toni Julian Apgar as an individual business on Aug. 6.
  • SANTA CRUZ GARLIC was registered at 343 Soquel Ave., Suite 173, Santa Cruz, by Han Zhang as an individual business on Aug. 6.
  • G’S MEXICAN GRUB SPOT was registered at 279 Lucerne Ave., Watsonville, by Gustavo Santillan Regalado as an individual business on Aug. 7.
  • AMBROSIO ORGANIC FARM was registered at 523 Airport Blvd., Watsonville, by Maria C. Romero Alvarado as an individual business on Aug. 10.
  • LARRYS AUTO CARE was registered at 5346 Scotts Valley Dr., Scotts Valley, by Dsas Automotive as a corporation on Aug. 10.
  • SIERRA March STUDIOS was registered at 522a Oak Dr., Capitola, by Douglas Alan Atkinson as an individual business on Aug. 10.
  • WILDBODY CHIROPRACTIC AND REHAB was registered at 528 Chestnut St., Santa Cruz, by Alexandra Lynn Gerdisch as an individual business on Aug. 10.
  • ALUNA SOL was registered at 1 Deerfield Dr., Scotts Valley, by Elise Marie Brennan as an individual business on Aug. 11.
  • JAMES’S GARAGE DOOR REPAIR was registered at 1101 Pacific Ave., Suite 120a, Santa Cruz, by Garage Door Repair Near Me Inc as a corporation on Aug. 11.
  • SCATTERED & SACRED THERAPY was registered at 331 Hillside Dr., Boulder Creek, by Jaquelyn Weber as an individual business on Aug. 11.
  • SPIDERSSCRAMBLEDWEB was registered at 1740 Alice St., Santa Cruz, by Lila Simpson as an individual business on Aug. 12.
  • BASELINE AERIAL SERVICES was registered at 4734 Thurber Lane, Santa Cruz, by Dillon Hadden as an individual business on Aug. 12.
  • MISSION STREET was registered at 2959 Park Ave., Suite E, Soquel, by Rachael Anne Shelton as an individual business on Aug. 13.
  • JM TOMAS CLEANING was registered at 789 Green Valley Rd., Sp 55, Watsonville, by Tomas Sanjuanero Rodriguez as an individual business on Aug. 13.
  • WILDFRAME CREATIVE was registered at 51 La Hacienda St., Watsonville, by Madison Orion Barreto as an individual business on Aug. 13.