Posted inOpinion from Community Voices

We can end unsheltered houselessness quickly and cheaply — here’s our five-step plan

With one-time funds that are unlikely to be replenished running out for the City of Santa Cruz’s homeless services, Reggie Meisler and Jasmeen Miah advocate for a five-step solution that will stop the up-and-down funding cycle and avoid a return to criminalization as a primary policy tool. The first step, they write in a Community Voices opinion piece: Purchase 900 to 1,000 recreational vehicles and give them to unsheltered people to live in.

Posted inBusiness & Technology

After criminals twice targeted her salons, Monisha Gowder is helping fellow entrepreneurs navigate hardship

Santa Cruz salon owner Monisha Gowder had long considered hosting mixers for fellow entrepreneurs in the community. Then criminals targeted two of her salons in a span of three weeks. The challenges Gowder faced navigating the recovery process only reinforced her resolve to create a support system for fellow female entrepreneurs who are also managing the complexities of running a small business. On Sunday, Gowder is hosting a Women in Business Mixer at her Handsome Beauty Bar in downtown Santa Cruz.

Posted inPolitics & Policy

A third of Santa Cruz County households struggle to afford the cost of living, new study says

About one-third of Santa Cruz County households are struggling to afford basic expenses like housing, healthcare and childcare, according to a new United Way study. That figure rises to 58% of Latino households in the county and 45% of households with young children. Officials say more new home construction, better healthcare opportunities and increasing childcare capacity are all vital to tackling the problem.

Posted inOpinion from Community Voices

We have to do more to tighten pesticide regulation in Santa Cruz County

Santa Cruz County holds an unwanted and embarrassing title, says organic agriculture activist Woody Rehanek: “No other county in California has such a high proportion of fumigant gases to overall pesticides applied.” In short, we continue to use far too many pesticides, he writes. And the state Department of Pesticide Regulation’s draft plan for the use of pesticides for 2024-28 falls short of what we need to protect farmworkers and ourselves.

Posted inBusiness & Technology

This week in Santa Cruz County business: ‘Sense of optimism’ on tourism, movers and Shapers & mark your calendars

In her weekly roundup of news and notes from the Santa Cruz County business community, Jessica M. Pasko talks with new Visit Santa Cruz County CEO Terence Concannon about the organization’s priorities, notes a key driver of the reshaping of post-earthquake Santa Cruz and runs the numbers on local business.

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