Bruce McPherson is retiring after 50 years in the public spotlight in Santa Cruz County, as a newspaper editor, state representative, and county supervisor. But his retirement also means that the McPherson family legacy, dating back to the Civil War, is eclipsing as well.
County Supervisor District 5 2024
Coverage of the race for supervisor in Santa Cruz County’s District 5, which includes the San Lorenzo Valley, most of Scotts Valley and a small part of the city of Santa Cruz.
On the Campaign Trail: Turnout tops 81% in county’s final vote tally
With the final vote count certified on Dec. 3, Lookout’s On the Campaign Trail delivered Election 2024 results, reaction and analysis from across Santa Cruz County and beyond.
Martinez wins District 5 Santa Cruz County supervisor race
Monica Martinez has won her bid to be the next Santa Cruz County supervisor representing District 5, with a comfortable win over Christopher Bradford.
De Serpa, Martinez widen money advantage in supervisor races
Kim De Serpa and Monica Martinez widened their fundraising advantage over Kristen Brown and Christopher Bradford, respectively, in their campaigns for the District 2 and District 5 seats on the Santa Cruz County Board of Supervisors, according to campaign finance reports that were due Thursday. In the District 2 race, De Serpa has cash on hand, while Brown reported spending slightly more money than she has brought in. In the District 5 race, Martinez has a nearly 3-to-1 fundraising advantage over Bradford.
A Lookout View: Monica Martinez for District 5 county supervisor
Editor’s note: A Lookout View is the opinion of our Community Voices opinion section, written by our editorial board, which consists of Community Voices Editor Jody K. Biehl and Lookout Founder Ken Doctor. Our goal is to connect the dots we see in the news and offer a bigger-picture view — all intended to see Santa Cruz […]
Letter to the editor: Christopher Bradford is the only person in politics I trust
In a letter to the editor, a Boulder Creek resident outlines her support for District 5 Santa Cruz County supervisor candidate Christopher Bradford.
Letter to the editor: Monica Martinez has the skills to serve District 5 residents
In a letter to the editor, a Felton resident outlines her support for District 5 Santa Cruz County supervisor candidate Monica Martinez.
County supervisors’ response to CZU recovery investigation ‘does not align’ with reality, District 5 candidates say
The Santa Cruz County Board of Supervisors is deflecting criticism from a civil grand jury report accusing the county of mishandling recovery from the 2020 CZU wildfire. The two candidates running in this November’s election for an open District 5 supervisor seat — Christopher Bradford, a fire victim, and Monica Martinez — criticized the board’s response this week and called for more accountability and expedited rebuilding.
In the Public Interest: How are Santa Cruz County supervisor candidates spending their money?
Inside Santa Cruz County politics & policy with Lookout’s Christopher Neely.
Letter to the editor: Christopher Bradford is a person of integrity
In a letter to the editor, Ben Lomond resident and former county supervisor candidate Tom Decker outlines his support for District 5 hopeful Christopher Bradford.

