In her weekly roundup of Santa Cruz County business headlines, Jessica M. Pasko notes a milestone for the Westside’s beloved Ms. Blue, another delayed start for commercial Dungeness crab season, a boom in downtown Santa Cruz and plenty more names, numbers and dates to know.
Santa Cruz County business roundup
Santa Cruz County business: Downtown Pops! seeks tenants; two new bookstores slated to open
In her weekly dispatch on Santa Cruz County business, Jessica M. Pasko reports on pop-up opportunities at a pair of Pacific Avenue spots, notes local participants in the ongoing indie bookstore renaissance and highlights names, dates and numbers to know.
This week in Santa Cruz County business: Cruz Foam ceases operations; West Coast Community Bank celebrates Nasdaq listing
Santa Cruz-based Cruz Foam, which developed a biodegradable packaging made from shrimp shells and other natural materials, has closed and sold off its intellectual property, Jessica M. Pasko reports in her weekly look at local business. Meanwhile, Santa Cruz-based West Coast Community Bancorp has moved its stock listing to the Nasdaq Stock Market, a milestone executives say is more than two decades in the making.
This week in Santa Cruz County business: Visit Santa Cruz County adds AI trip planner; La Bahia earns Michelin Key
In this week’s look at local business, Jessica M. Pasko notes an artificial intelligence-powered addition to Santa Cruz County’s tourism website, a big distinction for the luxury beachfront La Bahia Hotel & Spa, a new downtown listening lounge and much more.
This week in Santa Cruz County business: Mixed courtroom results for Joby Aviation; digging into summer tourism numbers
In her weekly look at Santa Cruz County business, Jessica M. Pasko relays how Joby Aviation has fared in the courtroom lately, crunches local summer tourism data and spotlights more names, numbers and dates to know.
This week in Santa Cruz County business: Two more local Starbucks stores close; looking at the toll of ongoing closure of Watsonville Community Hospital’s NICU
Starbucks locations in Soquel and Watsonville are among the 250 nationwide affected by another wave of closures at the coffee giant, Jessica M. Pasko reports in her weekly look at Santa Cruz County business.
This week in Santa Cruz County business: Summit on economic opportunities for local arts; Verve workers reach tentative contract; voting underway for Lookout List
A Monterey Bay Economic Partnership summit focused on improving the economic health and quality of life of Santa Cruz, San Benito and Monterey counties, a union deal for local Verve Coffee Roasters employees and how to show your favorite local businesses some love – it’s all part of Jessica M. Pasko’s weekly column.
This week in Santa Cruz County business: New executive director of Volunteer Center sets out his goals; Joby embarks on national tour
In her weekly look at local business, Jessica M. Pasko reports on Shawn Peterson’s focus as he takes over the Volunteer Center of Santa Cruz County from Karen Delaney, Joby Aviation’s electric aircraft taking to the skies in Texas and more.
This week in Santa Cruz County business: Leadership shakeup at Driscoll’s; Watsonville’s new distillery takes inspiration from the sea
In her weekly look at local business, Jessica M. Pasko reports on high-level departures at Watsonville-based berry giant Driscoll’s, a new distillery in South County and plenty of names, numbers and dates to know.
This week in Santa Cruz County business: Workbench files pre-application for new housing on site of Seabright business plaza; Joby makes moves in Texas
In her weekly look at local business, Jessica M. Pasko reports on a proposed six-story mixed-use development in Santa Cruz, Joby Aviation’s latest maneuvers and names, numbers and dates to know.

