Posted inOpinion from Community Voices

AI is our friend, even in Santa Cruz County. Why are we so afraid of it?

Local tech guru and Santa Cruz Works co-founder Doug Erickson ponders the fear surrounding artificial intelligence and the push to regulate it. It’s not a demon monster, he says, but something we all already use in Santa Cruz County. And he applauds our leaders for being open to it. He suggests we approach it with cautious optimism. “AI has the potential to carry us into an epoch of remarkable transformation — one where human effort is minimized, decisions are optimized and public services reach heights of quality previously unimagined,” he writes.

Posted inBusiness & Technology

Joby Aviation opens new Santa Cruz office, where another revolutionary company once did business

Monday was another landmark moment in the unfolding story of Joby Aviation, as the company welcomed more than 100 local guests, dignitaries, media members and investors to the opening of its new offices at Sylvania Avenue and Encinal Street. The event featured a few speeches, a ribbon cutting, and then a tour of the former Plantronics office now officially the home of Joby which, one staffer estimated, employs about 300 in Santa Cruz.

Posted inBusiness & Technology

Welcome to ‘Earth Island’: How two Santa Cruz artists aim to fight climate change with a video game

Can a video game save the planet? Eric Thiermann and Ethan Summers might not claim that lofty ambition, but the Santa Cruz entrepreneurs are hoping to harness the popularity of video games to find solutions to climate change. Their vision is Earth Island, a simulation game in which players can learn about real-world efforts to mitigate climate change and apply those tools to a wide variety of environments and ecosystems.

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