Monday was another landmark moment in the unfolding story of Joby Aviation, as the company welcomed more than 100 local guests, dignitaries, media members and investors to the opening of its new offices at Sylvania Avenue and Encinal Street. The event featured a few speeches, a ribbon cutting, and then a tour of the former Plantronics office now officially the home of Joby which, one staffer estimated, employs about 300 in Santa Cruz.
Tech
How I Got My Job: UCSC creative writing lecturer Steve Coulter charted unconventional path to academia
Steve Coulter, UC Santa Cruz creative writing continuing lecturer, spoke with Lookout about what it’s like being a lecturer, busking in Europe and what the future holds for writing with the advent of ChatGPT.
How I Got My Job: Alexandra Navarro sees role as disruptor, model for Latinas in tech
Alexandra Navarro, chief of staff for Scotts Valley-based Paystand, spoke with Lookout about being a Latina in the tech industry, advice to women and people of color seeking jobs in the industry, and what to expect when getting into this career field.
How I Got My Job: Tech entrepreneur Chris Miller on what it takes to build an IT business
Cloud Brigade CEO Chris Miller spoke with Lookout about being involved in the early stages of tech, running a small technology business and how students can break into this industry.
Welcome to ‘Earth Island’: How two Santa Cruz artists aim to fight climate change with a video game
Can a video game save the planet? Eric Thiermann and Ethan Summers might not claim that lofty ambition, but the Santa Cruz entrepreneurs are hoping to harness the popularity of video games to find solutions to climate change. Their vision is Earth Island, a simulation game in which players can learn about real-world efforts to mitigate climate change and apply those tools to a wide variety of environments and ecosystems.
Into ‘The Candy House’: Jennifer Egan on her timely new novel, ChatGPT and the demise of fiction
Jennifer Egan comes to UC Santa Cruz’s Cowell Ranch Hay Barn on Wednesday riding the wave of “The Candy House,” which revisits the same universe her acclaimed “A Visit From the Goon Squad” inhabited, but this time with Big Tech in the bull’s-eye.
Will tech layoffs rear their head in Santa Cruz?
Layoffs in the tech industry have dominated headlines out of Silicon Valley and the Bay Area. With Santa Cruz just over the hill, experts are eyeing whether the county will feel the ripple effects.
Celebrating innovation: What to expect at the Annual Titans of Tech event on December 7th
Recents years have witnessed the ever-growing boom of the technology industry, and many of these have awe-inspiring developments have been conceived in and around our beloved NorCal coast. In alliance with these local innovators, Santa Cruz Works connects industry professionals, local organizations, entrepreneurs, and educational institutions to a thriving local tech ecosystem. Every year, Santa […]
A marriage of virtual reality and physical therapy: Immergo Labs emerges from its UCSC roots
The COVID-19 pandemic has uncorked the genie from the bottle on telehealth. UC Santa Cruz alums Aviv Elor, Ash Robbins and Michael Powell are bringing physical therapy to your home via their virtual reality telehealth platform, Immergo VR.

