United Way of Santa Cruz County CEO Keisha Browder is leaving after 12 years with the organization and six as its top leader. The organization announced Friday that Browder will be accepting a CEO position of a different United Way organization. 

In 2018, Browder became the first Black woman in United Way Santa Cruz’s history to serve as CEO. She first joined the organization in 2012 as the director of development and marketing. 

Prior to her time in Santa Cruz County, Browder graduated from the University of Washington with a degree in communications and had experience working with the Girl Scouts, the YMCA and the Trident United Way in Charleston, South Carolina.

She has served on local boards including Digital NEST, Your Future Is Our Business, Monarch Services and the finance committee of Encompass Community Services. 

When she was named CEO, the organization touted the work Browdder did to establish an “Emerging Leaders Circle” of midcareer professionals, grow the United Way’s Women In Philanthropy group and develop “one of the most advanced digital giving and donor engagement platforms in the United Way movement.”

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Tania Ortiz joins Lookout Santa Cruz as the California Local News Fellow to cover South County. Tania earned her master’s degree in journalism in December 2023 from Syracuse University, where she was...