Imagine two teens walk into a big-box store to buy themselves a top-of-the-line laptop. One doesn’t have money saved, but he does have a credit card and an idea of what computer he’d like based on ads he’s seen on TikTok. The other has a robust savings account, a debit card, and an idea of […]
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Back to the books: Bay Federal Credit Union selects Cabrillo College’s Coleman Garner for scholarship
For Coleman Garner, finding himself unexpectedly unemployed in the pandemic turned out to be a blessing in disguise. The 29-year-old Westside resident had graduated in 2015 with a degree in marine biology from the University of Oregon, but he’d been working in customer service since. He wasn’t learning new things anymore. He wasn’t challenging himself. […]
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Dynamic local business leaders tell how they defied the odds to achieve success
Event Santa Cruz and the Santa Cruz County Chamber have combined forces to bring a new monthly event series to Santa Cruz County. The in-person event will spotlight some of Santa Cruz County’s most dynamic entrepreneurs and business leaders. Titled Santa Cruz Stories, the experience will feature a panel of presenters who will share tales […]
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Commuter rail struggles in regions comparable to Santa Cruz County
Sen. Laphonza Butler announced she won’t run for a full term in 2024. Her entry would’ve shaken up an already volatile…
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Fitness done different: SCG Fitness blends CrossFit and wellness in Santa Cruz
Santa Cruz is a terrific place to be in the black-and-orange season, from the beautiful and family-oriented cultural…
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Bask in the glow of musical classics with the Luminance Trio and Santa Cruz Symphony
The latest novel from former KION-TV news director Debra Castaneda is directly inspired by Capitola’s experience with…
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How a Santa Cruz print shop using sustainable practices has achieved national success
In her weekly roundup of news and notes from the Santa Cruz County business community, Jessica M. Pasko talks to…
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Play the real estate game: Can you guess what this home sold for?
New Leaf Community Markets brand manager Lindsay Gizdich said the store is moving from Pacific Avenue in order to have…
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Join the Hug-a-Tree challenge to set an Earth Day GUINNESS WORLD RECORDS® title
Join an Earth Day celebration Our team at Sempervirens Fund is excited to celebrate Earth Day with you and people around the world on April 22, 2022 for the Hug-a-Tree Challenge, presented by REI. Together, we will establish a GUINNESS WORLD RECORDS ® title for most pictures of a person hugging a tree uploaded to […]
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Bay Federal’s Payment Protection Program helps local marriage & family therapist serve her community
Julie Herzog, MA, MFT, has been a local licensed marriage and family therapist serving clients from Bonny Doon to Salinas for almost two decades. When the pandemic hit in 2020, she knew she needed to be there to help her clients deal with the trauma and chaos that accompanied it. “As a sole proprietor of […]