Santa Cruz County business filings: Week of Nov. 18

Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.

Here is what’s new in local business recently.

New businesses

SASSY. SOPHISTICATION.CREATIONS LLC was registered at 78 Vista St., Watsonville, by Sassy. Sophistication. Creations LLC as a limited liability company on Nov. 3.
LILIA SKIN was registered at 6237 E. Highway 9, Felton, by Cassandra Nicole Erskine as an individual business on Nov. 4.
MISSION NAIL SPA was registered at 1709 Mission St., Santa Cruz, by Phuong Tuyet Thi Le as an individual business on Nov. 4.
DERMER PROCESS SERVICE was registered at 1385 7th Ave. #23, Santa Cruz, by Stephen Martin Dermer as an individual business on Nov. 5.
RAINES CONSTRUCTION was registered at 222 Rancho Rio Ave., Ben Lomond, by Raines Allen Janecka as an individual business on Nov. 5.
CO-INQUIRY, SEMIOTIC CONCEPTS was registered at 117 Felix St. #12, Santa Cruz, by Shareen Abramson as an individual business on Nov. 5.
A STUDY IN GOLD, LLC was registered at 12715 Boulder St., Boulder Creek, by A Study In Gold, LLC as a limited liability company on Nov. 5.
PELICAN P.M., PELICAN PROPERTY MANAGEMENT, PPM was registered at 1515 Capitola Rd., Suite I, Santa Cruz, by Costal Enterprises Inc. as a corporation on Nov. 6.
CAT ALLEY STREET was registered at 1011 Pacific Ave., Santa Cruz, by Cat Alley Street LLC as a limited liability company on Nov. 6.
CALIFORNIA LIFE CARE was registered at 910 Jenny Way, Felton, by California Rehab Physicians Professional Corporation as a corporation on Nov. 6.
RAINBOW CARPETS AND CENTRAL COAST FLOORING was registered at 416 Airport Blvd., Watsonville, by Misael Villegas Cruz as a general partnership on Nov. 6.
KNOLLWOOD PROPERTIES was registered at 906 Casserly Rd., Corralitos, by Andrew Bono as an individual business on Nov. 6.
TWICE AS TIDY was registered at 1190 7th Ave., Spc 85, Santa Cruz, by Ida Jane Shehorn as an individual business on Nov. 7.
PACIFIC OUTCOMES was registered at 1855 Calypso Dr., Aptos, by Emilio Joaquin Cantu-Gil as an individual business on Nov. 7.
CAPITOLA PAWS was registered at 210 Capitola Ave., Capitola, by Eric Anderson as an individual business on Nov. 7.
NICOLE OLSON AESTHETICS, NOA was registered at 500 Soquel Ave. Suite A, Santa Cruz, by Nicole Lynn Ortiz as an individual business on Nov. 7.
LUMANI was registered at 2606 Paul Minnie Ave., Santa Cruz, by Austin Acosta as an individual business on Nov. 10.
WATSONVILLE CAFE & GRILL was registered at 410 Rodriguez St., Watsonville, by David Velasco-Morales as an individual business on Nov. 10.
RECESSION STORM CONSULTING was registered at 7265 Hihn Rd., Ben Lomond, by Experiventures Inc. as a corporation on Nov. 10.
SASSY SOPHISTICATION CREATIONS was registered at 78 Vista St., Watsonville, by Sarah Ellen Sherwood as an individual business on Nov. 10.
BIRRIA Y TACOS DE COCULA ES EL MARIACHI was registered at 224 Sebastian Lane, Watsonville, by Mayra Tapia Diaz as a co-partnership on Nov. 10.
CHRISTIAN-MARIO-GARCIA-&-BRO’S was registered at 135 Felix St., Unit #3, Santa Cruz, by Christian Mario Garcia as an individual business on Nov. 10.
CC FLOORING was registered at 416 Airport Blvd., Watsonville, by Misael Villegas Cruz as a general partnership on Nov. 12.
ZAMBRANO DRYWALL was registered at 2627 Mattison Lane # 11, Santa Cruz, by Sergio Daniel Zambrano Alonso as an individual business on Nov. 12.
ATLAS ALL TERRAIN CRANE was registered at 783 San Andres Rd., Watsonville, by Lawrence Thomas Berent as an individual business on Nov. 13.
HEALING RAYNE was registered at 122 Jessie St., Santa Cruz, by Naraya Rayne as an individual business on Nov. 13.
LUMA REPS was registered at 16 Manzanita Ave., Mount Hermon, by Mar Lighting, Inc. as a corporation on Nov. 13.
MONA LIZA was registered at 110 Capitola Ave., Suite 1, Capitola, by Liza Cecil Milburn as an individual business on Nov. 13.
BROOKTREE, LLC was registered at 5 Brooktree Lane, Santa Cruz, by Brooktree, LLC as a limited liability company on Nov. 13.
GYMNASTIC MOVEMENT ARTS was registered at 4160 Jade St., Spc 55, Capitola, by Melinda Lee Moxley as an individual business on Nov. 13.
READY OR NOT was registered at 528 Monterey Dr., Aptos, by Advanced Emergency Response LLC as a limited liability company on Nov. 14.
CLIENTSHIELD was registered at 516 Escalona Dr., Santa Cruz, by Grayson Hayden Enterprises LLC as a limited liability company on Nov. 14.
LONE WOLF ADVENTURES ONE IS ENOUGH was registered at 2024 Koopmans Ave., Santa Cruz, by John David Biakanja as an individual business on Nov. 14.
FUTURE FORWARD AUTOMOTIVE was registered at 52 Brennan St., Watsonville, by Antonio Hurdiera Gonzalez as an individual business on Nov. 14.
BC MEDIA was registered at 113 Prospect St., Watsonville, by Bazinga Media LLC as a limited liability company on Nov. 14.
CROSSFIT SEABRIGHT was registered at 1619 Seabright Ave., Santa Cruz, by Seabright Strength And Wellness, LLC as a limited liability company on Nov. 14.
E.R.I.K.A. STRATEGIES CONSULTING LLC was registered at 250 Main St., Unit 44, Ben Lomond, by E.r.i.k.a. Strategies Consulting LLC as a limited liability company on Nov. 14.