For decades, California’s Central Coast watched major economic booms happen elsewhere, writes Doug Erickson, co-founder of Santa Cruz Works. Now, Monterey Bay DART, Joby Aviation, UC Santa Cruz and a coalition of both regional and international partners are building a new aviation ecosystem that is attracting investment, workforce funding and international attention.
Joby Aviation
This week in Santa Cruz County business: Events aim to boost visitors to Seabright amid latest Murray Street Bridge closure; air corridor project underway; Joby-Archer lawsuit developments
With the Murray Street Bridge set to be closed through September, business owners and community leaders have plans to bring visitors to the neighborhoods around the Santa Cruz Harbor this summer. Jessica M. Pasko’s weekly look at local business also includes updates on a project to connect four regional airports, including Watsonville’s; legal jabs between air mobility rivals; and plenty more names, numbers and dates to know.
This week in Santa Cruz County business: Joby’s big ride in NYC, training for emerging aviation careers, Java Junction shutters River Street café
Joby’s electric air taxi takes Manhattan, a Monterey Bay nonprofit launches a forward-looking job training initiative and the end of the line for a Gateway Plaza coffee spot are all part of Jessica M. Pasko’s weekly look at local business.
Flying taxi rival Archer Aviation countersues Joby Aviation, claiming Santa Cruz company misled U.S. regulators and concealed ties to China
The legal battle has escalated between two companies vying to provide ride-hailing electric helicopters. Archer Aviation has filed a countersuit against Joby Aviation, alleging that the Santa Cruz-based company concealed its ties to China.
This week in Santa Cruz County business: La Selva drone developer clears hurdle; funding for Scotts Valley energy company; Joby, Uber unveil new app
A key milestone for Parallel Flight Technologies, $140 million for Heron Power Electronics Company and another step forward for Joby Aviation are among the topics in this week’s look at local business from Jessica M. Pasko.
This week in Santa Cruz County business: Joby lawsuit against Archer Aviation moves to federal court; residents sound off on Catalyst demolition
Jessica M. Pasko’s weekly look at local business includes an update on Joby Aviation’s suit alleging corporate espionage by a competitor and recaps a contentious meeting on the fate of a downtown Santa Cruz landmark.
Joby rival seeks dismissal of corporate espionage suit; case moved from Santa Cruz County to federal court
Joby Aviation’s lawsuit against a rival electric helicopter service company has been moved to federal court. The defendant, Archer Aviation, filed a motion to dismiss, calling Joby’s claims of stealing trade secrets “speculation and innuendo.”
This week in Santa Cruz County business: Joby expands in Ohio, national recognition for local astronomers, longtime music rehearsal space hits market
Santa Cruz-based Joby Aviation has purchased a second manufacturing facility in Ohio, the American Astronomical Society honors three UC Santa Cruz scientists and Santa Cruz Rehearsal Studios is up for sale – Jessica M. Pasko has all that and more in his weekly look at local business.
This week in Santa Cruz County business: Joby ramps up for 2026, its target year for commercial service launch; looking at businesses that closed in 2025
In her weekly look at local business, Jessica M. Pasko reports on where Joby Aviation stands ahead of what’s poised to be a big year for the Santa Cruz-based company, reviews closures around the county and highlights names and dates to know.
Santa Cruz’s Joby Aviation sues main rival Archer, alleging corporate espionage
Air taxi company Joby is suing rival Archer in Santa Cruz, alleging a former Joby employee leaked confidential terms of a real estate deal when he joined Archer earlier this year. Archer has denied the allegations. The case is unfolding as both companies rush to pursue FAA certification for their electric aircraft and launch commercial air taxi services.

