You made it through a harrowing 2025 and a half-decade of challenge. Now, put aside your fears of catastrophic climate change, the collapse of American democracy, and AI data centers stretching from sea to shining sea — for just a moment — and plan some fun in the year ahead.
Eastside / Live Oak / Pleasure Point
Eastside Santa Cruz, Live Oak and Pleasure Point neighborhoods
Santa Cruz houses 73% of homeless shelter beds in the county. That has to change.
Santa Cruz shoulders an outsized share of the county’s shelter beds, safe-parking sites and day services, despite making up less than a quarter of the population, writes local activist Kevin Norton.
Booming girls’ flag football sees Aptos showcase next week
It’s a seven-on-seven game with less of the bruising action of regular football. As the sport takes off locally and around the country, a Santa Cruz County team takes on one from Monterey County.
Photo gallery: Looking back on 2025 through photos
Lookout staff photographer Kevin Painchaud gets a front-row view of the events, people, and food that make Santa Cruz such a unique and special place to live. He chose his favorite photos he captured in 2025.
This week in Santa Cruz County business: Looking back at the businesses that opened in 2025
While 2025 saw many beloved businesses shutter, the year also welcomed many new ones, from retailers to restaurants, entertainment to fitness, all helping shape that uniqueness that is the Santa Cruz County business economy. As we close out the final day of the year, here’s a glance at some of the businesses we gained.
Santa Cruz County business filings: Week of Dec. 30
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
Newsmakers 2025: Approaching final year in office, Fred Keeley reflects on a busy ’25 and ‘promises kept’
The new downtown expansion district, an affordable housing measure and a rail-trail compromise all came to fruition in 2025. Now, Fred Keeley, Santa Cruz’s first four-year elected mayor, looks to his final year in office.
Carmageddon: County moving forward with plan for second phase of Soquel Drive improvements
As the first part of Soquel Drive’s major makeover heads toward completion, Santa Cruz County is seeking a consultant to manage the next phase of the project and get pre-construction work sorted out so it can break ground on the improvements within two years.
Tornado warning for Santa Cruz County canceled
The National Weather Service has canceled a tornado warning for Santa Cruz County. The warning was issued at 12:19 p.m. Thursday and scheduled to remain in effect until 1 p.m., but it was lifted shortly before 1 p.m.
Best 9: Top New Year’s Eve events in Santa Cruz County arts & entertainment
Check out Wallace Baine’s Best 9 recommendations for things to do around Santa Cruz County on New Year’s Eve (literally and spiritually) via Lookout’s BOLO events calendar.

