The 155-room terraced luxury hotel near the Santa Cruz Beach Boardwalk has been in the planning stages for some time. But at Wednesday’s groundbreaking ceremony along Beach Street, developers set an opening date for a property that has seen decades of starts and stops.
La Bahia Hotel & Spa
Lookout coverage of the development and opening of and business at the luxury beachfront La Bahia Hotel & Spa.
‘Upgraded Santa Barbara’ vision for La Bahia luxury hotel, aiming for 2024 opening across from Boardwalk
Ensemble Real Estate Investments exec Michael Moskowitz says his company plans to steer away from heavy-handed Spanish Colonial design on the planned 155-room hotel and attempt to “thread the needle” between modern amenities and honoring the site’s history and Santa Cruz’s unique character.
As market revival continues, Santa Cruz hospitality industry expects boost from new La Bahia, Cruz hotels
Both new hotels — aiming to open in Santa Cruz in the next few years — will expand the options for visitors. The local hospitality business is now thriving. What difference might the hotels make?
New luxury hotel at La Bahia, near Boardwalk, finally moves forward; aims to open in 2024
Construction is already underway at the site where the developers, including Santa Cruz Seaside Company and the company that owns the Dream Inn, plan to build an upscale venue with 155 rooms and two restaurants. Late 2024 is the target date for the hotel, as yet unnamed, to open along Beach Street.

