OPINION: Three weeks after endorsing Measure C, Lookout’s editorial board says its support still stands, but it reiterates the need for city accountability on how it spends tax dollars on affordable housing.
Opinion from Community Voices
Letter to the editor: Measure C is better than status quo
In a letter to the editor, a Santa Cruz resident urges fellow voters to pass affordable housing ballot initiative Measure C.
Letter to the editor: Keep housing solutions fair
In a letter to the editor, a Santa Cruz realtor advocates a vote for ballot initiative Measure B over competing Measure C.
Will Measure C make a difference?
OPINION: After Lookout’s editorial board requested more transparency about how Santa Cruz has used its limited funds for affordable housing and prevention of homelessness, Yes on Measure C campaign volunteer Andrew Goldenkranz responds with a deeper dive into funding and results.
Letter to the editor: Thanks for the Nick story
In a letter to the editor, a Scotts Valley residents thanks Lookout for a story about the Nickelodeon Theatre and the state of indie film in Santa Cruz.
I’m voting no on Santa Cruz’s Measure C because of its three transfer tax loopholes
Keven Cook urges a “no” vote on the city of Santa Cruz’s Measure C, arguing it’s riddled with three major transfer tax loopholes that benefit investors and developers. He says the measure’s $1.8 million lower threshold, $200,000 cap and condo conversion exemption allow high-value and repeat property sales to largely escape taxation. Cook contends Measure C’s flaws undermine its laudable housing goals and should be rewritten without loopholes before voters approve it.
I support Measure C, and I’d like to share with you why
OPINION: Seniors on fixed incomes and hardworking essential workers desperately need affordable housing in Santa Cruz, writes Elaine Johnson of nonprofit Housing Santa Cruz County. Johnson argues that Measure C is a balanced approach that will truly address the city’s housing affordability crisis.
Measure B is the better choice for Santa Cruz — reject the insider play of Measure C
OPINION: Renee Mello, president of the Santa Cruz County Association of Realtors, argues that Measure B is a transparent, citizen-led effort to fund affordable housing and climate projects. She criticizes Measure C as an “insider” initiative engineered by Santa Cruz City Hall to skirt the two-thirds supermajority required for special taxes.
Letter to the editor: I support Workbench’s Capitola Road project
In a letter to the editor, a Live Oak resident expresses support for a housing development by developer Workbench in the face of opposition from some neighbors.
Letter to the editor: Lookout gets it wrong on ‘No Kings’ protest
In a letter to the editor, a Santa Cruz resident outlines how the transformative changes of protests during the Vietnam War and Civil Rights Movement led to change over time after starting small.

