Giant Berry Farms will be hosting its annual Skirt Steak BBQ in Watsonville on Aug. 19.
Local Business
This week in Santa Cruz County business: Pharmacy closures, funding for ex-Tesla exec’s Scotts Valley-based company, soda tax hurdles
In her weekly look at local business, Jessica M. Pasko reports on three more Rite Aid locations shutting down and a $38 million funding round for Scotts Valley’s Heron Power Electronics Company, plus numbers, names and dates to know.
Lily Belli on Food: Outstanding in the Field’s pioneering success, Sunday brunch back at Chaminade and Venus pig roast coming soon
News, notes, recommendations and more from around the Santa Cruz County food & drink scene via Lookout correspondent Lily Belli.
Santa Cruz County business filings: Week of June 2, 2025
The latest Santa Cruz County business filings of anyone conducting business for profit under a fictitious business name.
Three Santa Cruz County food businesses finalists for USA Today’s best in nation
Marini’s Candies, Marianne’s Ice Cream and Pacific Cookie Company are nominees, along with Mount Madonna Center, for the national paper’s readers’ choice awards.
Eaters Digest: Piña Co Nada at Classy Trash pop-up
A nonalcoholic concoction from pop-up bar Classy Trash is on Lily Belli’s mind this week.
This week in Santa Cruz County business: Gateway third graders get business education; residents react to proposed new Warriors venue
A project that gets elementary school students up close with Santa Cruz County businesses leads off Jessica M. Pasko’s weekly column, which also covers downtown changes, comings and goings, dates to know and more.
Lily Belli on Food: Aptos’ piece of Nice, tastings at Regan Vineyards, sweet treats for Lookout members
News, notes, recommendations and more from around Santa Cruz County food & drink via Lookout correspondent Lily Belli.
Eaters Digest: Pan bagnat at Emilie and the Frenchies
Aptos newcomer Emilie and the Frenchies is where Lily Belli finds this week’s recommended bite, and her Friday newsletter also includes weekend event recommendations and food & drink news you might’ve missed.
From Nice to Aptos: Lifelong friends launch new French café Emilie and the Frenchies
Emilie and the Frenchies, a new French café in Aptos, brings the charm of Provence to the former Carried Away spot with an array of authentic French pastries, sandwiches and salads.

