Gran Gelato Caffè, a new Santa Cruz café from the owners of Pizzeria La Bufala, has opened on Cedar Street, serving house-made Italian gelato, pastries and espresso. The shop is among the first retail tenants in the new downtown developments.
Changing Santa Cruz
Posted inHousing & Development
New housing along San Lorenzo finally opens, connected to the river for first time in decades
City leaders and Santa Cruz community members celebrated the grand opening of the RiverRow apartments, located along the San Lorenzo River. The downtown development is unique because it opens onto the river, instead of facing away.
Posted inHousing & Development
Road closures, loss of parking during downtown Santa Cruz library construction taking toll on surrounding businesses
Multiple downtown Santa Cruz businesses say foot traffic is down since the city broke ground on the new public library and affordable housing project last August, eliminating a parking lot for customers and visitors.
Posted inBusiness & Technology
Residents ‘vehemently oppose’ proposed Catalyst project as developers, city officials present plans
A Thursday meeting hosted by representatives from the City of Santa Cruz and the developer and architect of a proposed project that would demolish downtown music venue The Catalyst met with frustration and skepticism from residents and nearby business owners.
Posted inBusiness & Technology
This week in Santa Cruz County business: Meeting scheduled for proposed housing at Catalyst site; national retailer marks Santa Cruz debut
The Santa Cruz community gets a chance next week to learn more about the development proposed for the site of The Catalyst nightclub, Jessica M. Pasko reports in her weekly look at local business. Meanwhile, home decor and retail chain Anthropologie is set to open on Pacific Avenue on Wednesday.
Posted inHousing & Development
Are we there yet? As 2026 dawns, downtown Santa Cruz is still in the middle of a long process to transformation
As 2025 morphs into 2026, Santa Cruz’s downtown is still deep in the middle of a major transformation. A new proposal for The Catalyst building has many up in arms, while fans of the new library quietly wait for 2028. Here’s an overview of where all the projects stand.
Posted inArts & Entertainment
What The Catalyst means to Santa Cruz’s music scene, its culture and its sense of itself
With The Catalyst in the news as the possible site of a new downtown housing development, maybe it’s time for a reminder of just how influential and central this performance venue has been to Santa Cruz’s musical subcultures.
Posted inBusiness & Technology
This week in Santa Cruz County business: Demolition, relocation eyed for Catalyst; Westside revitalization story; new wine district moves forward
A Silicon Valley developer has proposed demolishing the historic downtown Santa Cruz home of The Catalyst nightclub and erecting a new seven-story, mixed-use building, Jessica M. Pasko reports in her weekly survey of local business. She’s also got news from the Westside, on the local wine industry and more.
Posted inArts & Entertainment
Five years after the closure of the Nickelodeon, is indie film culture in Santa Cruz dead, or merely in hibernation?
The Nickelodeon Theatre in downtown Santa Cruz has been closed for more than five years, bringing up questions not only about the viability of independent film, but whether the once robust subculture of arthouse cinema in Santa Cruz will ever come back.
Posted inHousing & Development
One arrested as Santa Cruz breaks ground on long-sought downtown library and affordable housing project
Santa Cruz launched construction on its flagship downtown library and affordable housing project Wednesday, though protests erupted as Food Not Bombs founder Keith McHenry disrupted the event before being arrested by police.