Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
briefs
Posted inLatest News
Tuesday evening traffic: Hit and run in Corralitos; Hwy 1, Hwy 9 closures
Tuesday traffic trouble spots in and around Santa Cruz County.
Posted inLatest News
NAACP to host 2026 MLK March in downtown Santa Cruz on Jan. 19
The Santa Cruz County branch of the NAACP is holding its 2026 Martin Luther King Jr. Day March for the Dream on Jan. 19, beginning at 10 a.m. in front of Santa Cruz City Hall.
Posted inWatsonville / Pajaro
City of Watsonville sets Jan. 12-16 for curbside Christmas tree pickup
Curbside pickup for Watsonville residents disposing of Christmas trees will take place Jan. 12 through 16.
Posted inLatest News
Monday evening traffic: Tree blocks White & Gillette Rd; Hwy 9 crash; Hwy 17 rocks
Monday traffic trouble spots in and around Santa Cruz County.
Posted inArts & Entertainment
Santa Cruz County Fair searching for theme that celebrates nation’s 250th birthday
The Santa Cruz County Fair is holding a contest to select a theme for the 2026 fair.
Posted inLatest News
Monte Vista Christian School turns 100 years old
Monte Vista Christian School is celebrating its 100th birthday and a century of faith, learning, and leadership.
Posted inLatest News
County of Santa Cruz selects new chief probation officer
Santa Cruz County has named Sandra Mendez as its new chief probation officer.
Posted inBusiness & Technology
Santa Cruz County business filings: Week of Dec. 30
Businesses operating in Santa Cruz County must register with the county clerk. Lookout Santa Cruz reviews the public filings from local businesses to report on new businesses starting in the area.
Posted inLatest News
Body found near Davenport confirmed by family to be swimmer killed in Lovers Point shark attack
A body discovered near the Davenport shoreline has been identified as Erica Fox, 55, of Monterey County, who went missing a week ago while swimming at Lovers Point in Pacific Grove following a suspected shark attack.